Golf & Lifestyle - Stuff We Love
Antigua 2010 Women's Performance Collection
Originally Printed in the March/April 2010 edition of Golf & Lifestyle Magazine
The Spring 2010 Antigua Women's Performance collection's three innovative, opulent product groups are Chic, Elegance and Luxe, DESERT DRY XTRA-LITE will be featured in the Luxe collection's Flourish (poly all-over embossed jersey polo) and impeccable (poly/spandex jacquard mesh polo) styles. DESERT DRY XTRA-LITE fabric will also be used in the basic styles such as the Women's Exceed group, which consists of a short-sleeve polo, and sleeveless and long-sleeve polo styles.
"Our target audience is the weekend golfer, who expects their apparel to perform," President of Antigua Ron McPherson says. "When golfers began demanding performance apparel several years ago, we not only continued to excel as a genuine golf brand, but we easily shifted to performance apparel. Our DESERT DRY moisture-wicking fabrics showed we were serious about creating the industry's best performance apparel, and now our DESERT DRY XTRA-LITE is another breakthrough fabric we know consumers will embrace."
Headquartered in Peoria, Ariz., The Antigua Group, through its license sports division, holds license agreements with Major and Minor League Baseball (MLB), the National Hockey League (NHL) and the National Basketball Association (NBA), along with numerous American universities and colleges for men’s, women’s and children’s apparel, headwear and outerwear. Antigua additionally designs, produces and supplies product for corporate America and specialty retail managed under its corporate division. Its golf division also holds license agreements with the PGA TOUR, LPGA and the PGA of America.